How To Build Backlinks in 2017 - NYC SEO Authority

Sep 1, 2020


Welcome to the ultimate guide on building backlinks in 2017. In this comprehensive article, we will dive into the various strategies and techniques employed by NYC SEO Authority at CTIP, a trusted leader in the business and consumer services industry, to help you outrank your competitors in search engine rankings.

Chapter 1: Understanding Backlinks

Before we delve into the strategies, let's first understand what backlinks are and why they are crucial for your website's search engine optimization. Backlinks, also known as inbound links, are hyperlinks that point from one website to another. These links are viewed as votes of confidence by search engines, indicating that your website has credible and relevant content.

Why are backlinks important?

Backlinks are a vital ranking factor because they serve as signals to search engines about the popularity, reliability, and authority of your website. High-quality backlinks not only drive referral traffic, but also contribute to higher search engine rankings.

Chapter 2: Building High-Quality Backlinks

2.1 Guest Blogging

Guest blogging is an effective strategy for building backlinks from authoritative websites within your industry. By creating insightful and valuable content, you can contribute to established blogs and earn quality backlinks in return. It is crucial to focus on relevant blogs that align with your target audience.

2.2 Content Promotion and Outreach

Creating exceptional content is just the first step; promoting it to gain backlinks is equally important. Leverage your industry expertise and reach out to other website owners, influencers, and bloggers who may find value in linking to your content. This outreach strategy can generate organic backlinks and boost your website's credibility.

2.3 Social Bookmarking

Utilize social bookmarking platforms to submit and share your website's content. Sites like Reddit, StumbleUpon, and Digg offer opportunities to gain exposure, drive traffic, and earn backlinks from users who find your content valuable. Remember, it's essential to participate genuinely in these communities and adhere to their guidelines.

2.4 Influencer Collaboration

Partner with influencers within your industry to co-create content or engage in collaborative projects. By leveraging their reach and credibility, you can attract a wider audience and earn authoritative backlinks from their followers. Building relationships with influencers can be a powerful way to enhance your online presence and boost your backlink profile.

2.5 Broken Link Building

Identify websites within your industry that have broken links and offer them a mutually beneficial solution. Reach out to the website owners, highlighting the broken links, and suggesting your relevant content as a replacement. This approach not only helps them maintain a seamless user experience but also opens doors for obtaining valuable backlinks.

Chapter 3: Monitoring Backlink Performance

Building backlinks is just the beginning; monitoring their impact is equally crucial. By tracking your backlink profile and analyzing key metrics, you can understand which strategies are working effectively. Use tools like Google Analytics and Google Search Console to measure referral traffic, organic rankings, and user engagement.

3.1 Track Referral Traffic

Regularly analyze your website's referral traffic to evaluate the effectiveness of your backlink-building efforts. Monitor which websites are driving the highest amount of traffic and how visitors from those sources engage with your content. This data will help you identify successful backlink sources and identify areas for improvement.

3.2 Check Domain Authority

Domain Authority (DA) is a metric developed by Moz that predicts a website's search engine ranking potential. Check the DA of websites from which you've obtained backlinks to gauge their impact on your own SEO efforts. It's generally beneficial to secure backlinks from websites with higher DA as search engines consider them more authoritative.


In conclusion, building high-quality backlinks plays a crucial role in improving your website's search engine rankings. By employing strategies such as guest blogging, content promotion, social bookmarking, influencer collaboration, and broken link building, you can enhance your online presence and surpass your competition.

At NYC SEO Authority, CTIP continues to provide expert guidance and services in the field of search engine optimization. With our proven strategies, we can help your business shine amidst the competition and achieve long-term success. Contact our team today to boost your SEO efforts and drive more organic traffic to your website!

Ronald Melchior
Informative and helpful guide!
Nov 8, 2023